Susan notes: I asked my friend, author and prolific writer Jo Parfitt to share some tips on storytelling and writing. Here are her top 10 for writing Life Stories that people want to read.

When you conduct an interview you will nearly always ask more questions than you need, and spend more time interviewing than is necessary. These tips will help you to conduct an amazing interview:

1) Ask fewer than ten questions and be sure that those questions are open (they won’t get you a yes or no answer).

2) If you do an email interview then encourage your interviewee to write in full sentences. Tell them up front how many words, lines or sentences you expect their answers will be.

Susan notes: you wouldn't do it to them, so please, don't do it to me - or to other small business owners and entrepreneurs :)

The entrepreneurial path is not always easy for newcomers. Often, it’s the first time you’re actually representing yourself – and that’s a whole different ball game than having the political clout of a major corporation behind you.

It can be lonely out there, especially for those of us who are a bit shyer than we’d like to admit. Not all women entrepreneurs are naturally outgoing and aggressive.

Whatever you do - sports, business, volunteering - perhaps the only thing harder than winning is… winning again!

Getting that next writing assignment, winning new clients, starting a new book or article or dealing effectively with a challenging situation can be as difficult, perhaps even MORE difficult, the second time around as it was the first. 

Bravo! You know an amazing, inspirational woman who rocks, and you want to write a story about her. Maybe you admire her from afar, maybe you know her personally - she may even be YOU! So where do you to start?

One of many ways

We started by researching (hey - that's a good place for you to start too!), to find out what the best writers in the world say about writing. Elizabeth Gilbert, author of international best-seller Eat, Pray, Love, says: